These are the absolute essentials you need to know and constantly pay attention to in your music teaching business. It’s important that you do the following to consistently work ON your business, and don’t solely work IN your business (creating & teaching lessons).

Many music teachers make the mistake of trying to reach everyone with a guitar and a wallet. Often, the claim to teach "all styles" is rooted solely in the fear of turning someone off. But NOT EVERYONE is a student you WANT, nor are they all students that YOU are the best option for. And ultimately, this all depends on YOU.

In this lesson we'll discuss your default payment structure, and we'll weigh the pros and cons of offering lessons by subscription vs one-off payment. Plus, we'll cover how to offer flexible pricing while actually achieving greater value for your students AND better leverage of your time.

Students need to know exactly what's going to happen if they can't make it to a lesson, and know that they'll still get the value they paid for. However you need to set your own guidelines to make sure this isn't abused.

In this lesson we'll take a closer look at getting payments in advance & options for your subscriptions.

Here we'll address setting up & building your teaching website, a MUST for your teaching business. From domain names to hosting to what content it needs to contain to how to structure that content, we'll cover it all here.

While a dedicated teaching website is a MUST for your business, if you're planning on building online courses and/or hosting online lesson content, there are several choices you may want to consider. And in this lesson, I'll walk you through the things you'll need to know to make the best decision for your teaching business.

Here I'll help you choose the best options for booking and for controlling students' access to content, and I'll direct you to specific tools to make all of this effortless, streamlined & automated.

To do certain things in your videos, you need certain gear & software. Some of it is even free. Here we'll discuss the bare essentials, along with some higher-end options you can go with (or upgrade to later).

There are some specific things you need to keep in mind (and common mistakes to avoid) when talking to the camera, so in this lesson we'll go into detail about what they are.

When you have a green screen, your possibilities multiply exponentially. From basic high-quality background replacement to actually interacting with any visual reference you're displaying to the student, a green screen takes your virtual and video teaching to a whole new level. In this lesson we'll cover ALL THINGS Green Screen, from setup to software and ways to use it.

Streamlining your editing process and learning your editing software is vital. In this lesson I'll discuss the main focal points, as well as some handy tips for preparing & optimizing video and images for your OBS presentations.

Here we'll discuss formats to consider when teaching in person and teaching virtually, and where/how they fit into your business.

Creating content takes a significant amount of time. Creating it in such a way that it can be reused is essential for leveraging your time, amassing referral incentives, and much more, so it's important to streamline your content to be modular and reusable.

The real progress for your student mostly happens in the days IN BETWEEN lessons, so what you send them on their way with largely defines how well they're going to do and how fast they're going to make progress. So here we'll define what to do and what not to do when you're assigning what to practice until you meet with the student again.

In this lesson you'll learn how to be the most effective teacher you can be, without having to rely 100% on using your students to "practice on."

The one-size-fits-all approach rarely "fits" anyone. To get the fastest results for your students, you need to know how to approach lessons for beginners, intermediate students, and advanced students.

If your goal is to get students locally, then there are a lot of ways to get this wrong from the outset. Here I'll introduce the principles of motivating your local prospective students to contact you & sign up.

Unless you live in a city full of aspiring guitar players, you probably also need to cast a wider net and promote your lessons online. Here we'll discuss the 3 main places to do this and the things you need to know about when using each one.

Optimizing your website and your content for search engines is more important than ever before. This lesson will bring you up to speed about everything you need to have in place for SEO for your business.

Forming a genuine and lasting connection with your students is paramount to their success and to yours as a teacher. Here I'll share some things to help keep you in that role and to exercise your role of mentor with responsibility and compassion.