FoundationsDefining Your Niche & Target StudentMany music teachers make the mistake of trying to reach everyone with a guitar and a wallet. Often, the claim to teach "all styles" is
FoundationsSubscription vs. One-Off LessonsIn this lesson we'll discuss your default payment structure, and we'll weigh the pros and cons of offering lessons by subscription vs one-off payment. Plus, we'll cover
Hosting & PlatformPlatform Comparison: WordPress, Patreon, & UdemyWhile a dedicated teaching website is a MUST for your business, if you're planning on building online courses and/or hosting online lesson content,
Hosting & PlatformYour Teaching WebsiteHere we'll address setting up & building your teaching website, a MUST for your teaching business. From domain names to hosting to what content it needs
Marketing & PhilosophyOnline Promotion: YouTube, Social Media & Your Email ListUnless you live in a city full of aspiring guitar players, you probably also need to cast a wider net
Marketing & PhilosophyTeaching Philosophy & Student ConnectionForming a genuine and lasting connection with your students is paramount to their success and to yours as a teacher. Here I'll share some
Lesson DeliveryTeaching Different Skill LevelsThe one-size-fits-all approach rarely "fits" anyone. To get the fastest results for your students, you need to know how to approach lessons for beginners, intermediate students,
Video ProductionTalking On CameraThere are some specific things you need to keep in mind (and common mistakes to avoid) when talking to the camera, so in this lesson we'll go
FoundationsComponents of a Teaching BusinessThese are the absolute essentials you need to know and constantly pay attention to in your music teaching business. It’s important that you do the following
Marketing & PhilosophySEO for Your BusinessOptimizing your website and your content for search engines is more important than ever before. This lesson will bring you up to speed about everything